webpageWe focus more on conversions, or have been so far, so I want to make a special shout out to the engine optimisers today. The stats that we use, the figures that we crunch in order to work out how best to increase conversions and customers, without that traffic reaching us in the first place we would have very little to do.
So I was talking to a college whilst waiting in the morning to use the office vending machines when he told me about the SEO rapper he’d found on you tube (attached at the end of this article – click on the “read the rest” link). The first thing I thought when I watched it was how funny it was. I mean, the guy is rapping about work! The reason it is funny though is because what he says is solid stuff. He is offering good advice about building and designing your site. Now he’s not saying anything new, he’s not saying anything that I didn’t already know or do myself, but because he is talking about the fundamentals it is a great reminder of the basics of what we should be doing. We get caught up sometimes so much in the details and the intricacies of it all, that we forget the fundamentals. Well, our friendly seo rapper has helped remind us.

John was building the female hair loss page at the time he found it, and I really believe that it had effected the way that he has built and altered the page. The navigation of the site is good already, and as you can see that has been in place for some time, but recently he’s been getting more and more adventurous and creative with the way he deigns the page. This time, he’s just gone back to basics and kept it simple. I think that the page looks good and will do well.
If you want to see the rapper, you’ll have to click on this link… Read the rest of this entry »